Mad Men S1E7: “Red in the Face”

Directed by Tim Hunter | Written by Bridgette Bedard | 47 min

The Generation Gap

By Colin Hart

8.9

Mad Men is as much a show about the era that was as it is about the changing times ahead. The fact that we can view it from a 21st century lens only adds to its overall timelessness.

Set in 1960, cultural revolution is right around the corner, yet the “fabulous ‘50s” still loom large. This is back when America Was Great™, so they say.

Roger Sterling, a veteran of World War II, would have you believe otherwise. The Golden Age of America — of which Donald Draper represents the quintessence — was only made possible by the hard work of the Greatest Generation.

But this argument could be used ad infinitum — everybody’s generation is the greatest if they’re the one being asked.

Mad Men Red in the Face

“Red in the Face” focuses on Roger’s P.O.V. for the first act before shifting to Don’s by the end. The transition is seamless. Roger is jealous over the fact that young girls in the bar would rather flirt with Don than him. To make matters worse, Don’s rising star in the agency seems to be burning brighter by the day. There will be a few times throughout the series that characters will bluntly ask Roger, “What exactly do you do here, again?”

Inviting himself over to the Draper residence for dinner, Roger gets drunk and makes an aggressive pass at Betty. Just because he’s old doesn’t mean his notorious womanizing days are behind him. He takes a bottle of vodka for the road.

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Last episode gave us more insight into Roger’s character (mainly through his affair with Joan) but “Red in the Face” is his first spotlight. John Slattery delivers an excellent and underrated performance, imbibing Roger with a casual, charismatic and comfortable whogivesafuck attitude. He may not be as introspective as Don, but he always remains entertaining. If nothing else, he is Mad Men’s greatest source of humor.

He says it best in his half-assed apology: “When a man gets to the point where his name is on the building, he can get an unnatural sense of entitlement.” Roger never regrets what he says and is malleable in whatever he does. That’s why he’ll soon become one of the series’ best characters.

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Don, on the other hand, isn’t going to let himself be outgunned by a silver lion who doesn’t realize his best days are behind him. The morning before an important sales pitch, Don takes Roger out for all-you-can-eat oysters and all-you-can-drink martinis. He also bribes the elevator operator to say it’s out of order upon their return.

23 flights of stairs later, Roger pukes all over the office lobby. Don gives him a pat on the back: “Are you alright?” Roger’s dumbfounded expression gives the episode its title.

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While Don and Roger spend the episode big-dicking each other, the rest of the characters go about their daily struggles. Pete Campbell has problems adjusting to married life and goes on an unlikely odyssey trying to return a Chip-n-Dip that was gifted to him as a wedding present. He buys a rifle with the money and later ends up in the doghouse with Trudy.

Meanwhile, Betty is also having marital problems of her own, stemming from her increasing isolation. She feels lost in the supermarket, giving divorcée Helen Bishop a well-deserved slap in the face. She’s also taken to drinking wine in the daytime.

While her storyline may seem dull to the untrained eye, her plight is getting more sympathetic by the day. Sure, Don is charismatic, but is he not one of the shittiest TV husbands of all time? He’s currently juggling three different lovers and has the nerve to blame Betty when Roger flirts with her.

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All in all, Mad Men is settling into a groove unlike anything we’ve ever seen. The ability to turn these happenstance inconsequentialities into sublime, prestige television is truly a remarkable accomplishment.

Old man eats oysters and vomits on office floor? Depressed wife slaps a bitch in the vegetable aisle?? However unlikely it sounds, this is one of the greatest television shows of all time.

Mergers & Acquisitions

  •  I’ve recently been running the stairs from the ground floor to level 26 (humble brag) in the building where I work and, let me tell you, I’d be puking my brains out too after being full of vodka and oysters.
  • Don begins the episode by checking in with Betty’s therapist to see if she’s making any progress. He tells him that, “Basically we’re dealing with the emotions of a child.” Big yikes. But does it mainly stem from Don’s neglect?
  • Don doesn’t want to talk too much about his experiences in Korea, while Roger is more than happy to share his WWII Air Force stories. Once again, the generational divide is obvious.
  • Why doesn’t Don want to talk about Korea? Or any aspect of his past, for that matter?? The mystery of Dick Whitman strikes again.
  • Sign o’ the times: The Richard Nixon presidential campaign! Lucille Ball and Desi Arnaz divorce, again!! Norman Mailer novels!!! Russian dogs in outer space!!!!
  • Stop smoking so much, it’s a sign of weakness.
  • I’m a vegetarian sometimes.

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